Hi, Iām Natali, a Product Designer with 10+ years of experience
I specialize in designing cross-platform applications and B2B SaaS platforms through a research-driven, data-informed design approach. Check out my recent projects below.
Klips
is a fintech company offering services in CFD/crypto trading, digital banking, and share dealing. I led the mobile app design, focusing on optimizing the KYC process for new users.
Improved onboarding (+15% completion rate)
Crypto: Buy, Sell, Swap, Send, and Receive functionality
New brand identity and visual style for the Klips app
Back Office
is a platform for managing users of a trading platform (3M+ traders). I led its redesign, improving UX/UI and navigation while balancing development constraints, customer needs, and business goals.
Back Office Platform
Asset Page - Technical Analysis
Admin Panel
is a B2B tool for managing users and license subscriptions for a corporate messenger. In this project, I was responsible for end-to-end UX/UI design, including user flows, wireframes, and high-fidelity mockups.
Marketplace
is a section within the B2C Superapp that allows users to sell items globally. I led the end-to-end design process, focusing on attracting small and mid-sized businesses to the platform.
Improved product addition flow
Marketplace Design System
Dr Web
is an IT company specializing in antivirus software for various platforms. I led product design for the Android (100M+ downloads) and macOS antivirus apps.